Primary Wii gamer is male, under 25
...primary audience of 73% males, with 53% of them under the age of 25
According to this research, the secondary Wii gamer figures are a bit more balanced, with 55% being male and 45% being female, and age distribution being more even up to age 64
Are you surprised that the Wii's primary gamer is a young male? I know we shouldn't be
Via GoNintendo
