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Interview: Ubisoft's Yannis Mallat Wants Emotional Games

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2008-02-11 00:27:14 by Chris Kohler in Game | Life
...Yannis Mallat's presentation, during which he showed a YouTube video featuring clips from the movie Bambi , set to an Evanescence song Mallat, the CEO of Ubisoft's Montreal studio, referenced the 66-year-old classic animated tear-jerker to drive home his point: The future of games, he said, isn't so much about what technology you use, but how...
 
 
 
 
 
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Interview: Ubisoft's Yannis Mallat Wants Emotional Games

2008-02-11 12:10:10 by Editor in N4G.com : News Feed : gaming
 
Although Yannis Mallat, the CEO of Ubisoft's Montreal studio, was only at DICE briefly -- he flew in the morning of his talk and flew out that evening -- he carved out some time in his schedule to sit down with Wired.com, eat a cookie, and talk about emotions, Wii, casual games, Assassin's Creed, and why he's not like other gaming execs
 
 
 
 
 
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GameSetNetwork: Best Of The Mid-Week Madness

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2008-08-21 00:00:52 by Simon Carless in GameSetWatch
...Yannis Mallat On Production At Ubisoft With Ubisoft Montreal now housing 2000 employees, Gamasutra sits down with CEO Yannis Mallat to discuss managing the unique studio and its breadth of development, from Far Cry 2 through My Weight Loss Coach Gamasutra, Other Originals The Anti-Auteurs: Developers Speak On User-Generated Content...
 
 
 
 
 
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DICE 2008: The Whole Speaker Schedule

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2008-01-16 17:47:22 by Chris Kohler in Game | Life
...Yannis Mallat , CEO Ubisoft Studios Montreal 2:30 PM 3:15 PM -- Understanding Consumers & Entertainment Consumption: Russ Crupnick , VP, Senior Analyst, NPD Research Group
 
 
 
 
 
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DICE Summit: Game|Life Brings You Nonstop Coverage

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2008-02-06 14:12:01 by Chris Kohler in Game | Life
...Yannis Mallat, and Masaya Matsuura. We'll be at the 11th annual AIAS Awards -- gaming's Oscars -- talking to the winners. And we'll let you know if any news happens, like for example if Shane Kim announces any games that rhyme with "Beers Of Gore Two Oh, and also, if you glance over at our lovely sidebar, you'll see our Twitter. In case I...
 
 
 
 
 
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Showdown: Developers Argue Pros And Cons Of Middleware

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2008-02-08 15:01:25 by Susan Arendt in Game | Life
...Yannis Mallat came down somewhere in the middle. Though he commented that "Generic tools do not allow creative ideas to be implemented. At best, they allow for generic ideas," Mallat said that tech isn't the real issue in game development, content was Developers should worry less about the tech and more about how "to innovate and provide...
 
 
 
 
 
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Ubisoft talks Wii plans (more titles soon) and big adventure games on Wii

2008-02-11 13:26:06 by RawmeatCowboy in Go Nintendo
 
...Yannis Mallat W : I dont see a lot coming out of Montreal for the Wii, youre really focused on 360 and PS3. Are you just late to the party, or are you not really planning on doing a lot of big Wii titles YM : We have been making Wii games from the beginning. We are, in Montreal, focusing also on the DS with a new casual division that has been...
 
 
 
 
 
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A New, Better Way To Insult Bad Video Games

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2008-02-12 17:41:24 by Stephen Totilo in MTV Multiplayer
...Yannis Mallat , CEO of Ubisoft Montreal. Hes got a better way of trashing junk Mallat gave a presentation at the DICE video game summit in Las Vegas last week. Some may have found his discussion about the need for more emotions in games to be the most significant part of his presentation. Others may have been moved by his display of a clip...
 
 
 
 
 
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This Week in Multiplayer WoW Goes Mobile, More DICE, Spore, Your Favorite Canines, CliffyB Angers PC Gamers, Age of Conan And More

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2008-02-16 01:44:44 by Patrick Klepek in MTV Multiplayer
...Yannis Mallat coined the new term triple-C games, Blizzard co-founder Frank Pearce says StarCraft: Ghost isnt necessarily dead and World of WarCraft s moving into the mobile space and Epic Games CliffyB encourages developers to go outside , vents his frustration with PC gaming and confesses to loving Zack & Wiki Since Bethesda Softworks isnt...